This table contains information about the distribution of the referrer types.
Direct Entry: A visitor has entered the URL in his browser and started browsing on your website - he entered the website directly.
Search Engines: A visitor was referred to your website by a search engine.
See the "Search Engines & Keywords" report for more datils.
Websites: The visitor followed a link on antoher website that led to your site.
See the "Websites" report for more details.
Campaigns: Visitors that came to your website as the result of a campaign.
See the "Campaigns" report for more details.

Referrer Type
Visits
If a visitor comes to your website for the first time or if he visits a page more than 30 minutes after his last page view, this will be recorded as a new visit.
Visits
Actions
The number of actions performed by your visitors. Actions can be page views, downloads or outlinks.
Actions
Actions per Visit
The average number of actions (page views, downloads or outlinks) that were performed during the visits.
Actions per Visit
Avg. Time on Website
The average duration of a visit.
Avg. Time on Website
Bounce Rate
The percentage of visits that only had a single pageview. This means, that the visitor left the website directly from the entrance page.
Bounce Rate
Websites 4382 10449 2.38 1 min 47s 65.5%
Direct Entry 990 2311 2.33 1 min 49s 74.85%
Search Engines 4 7 1.75 12s 75%